Monday, February 07, 2011

12C - Work for 7/2/11 + HW

Make a detailed essay plan answering the following question:

"Audiences are no longer just consumers of texts, but producers too"
To what extent is this true of the media products in your case study?

You will need to carry out further detailed research on your case study texts so that you can provide a number of specific examples across all 3 platforms.

For HW - write the essay (at least 1200 words) Due: 14/2/11

Make sure you have emailed your previous case study essay to me - and the textual analysis essay on the Hyundai advert you were set last week.

12B Work for 7/2/11

Continue shooting your trailers. Remember that you need to have shot all your footage by 28/2/11.

Update your blog with the following:
1. Your progress so far: What have you completed? What do you need to do next? Have you changed your mind about anything? Why? Have you had any problems? How can you solve these?

2. Your detailed shooting schedule.

3. Photos of your characters and locations you will use.

4. Your script

5. List at least 6 trailers for British films you have watched and explain what has inspired you in these trailers. Which techniques used in these trailers will you use in yours?

Friday, February 04, 2011

12B Textual Analysis - Due 11/02/11



Watch the above advert at least 4 times making notes.

Read this sheet on advertising techniques.

Then answer the following questions in as much detail as possible:


Media Forms:
Which advertising techniques being used?

Representation:
How is gender represented in this advertisement?

Institution:
What is communicated about the Hyundai brand and the experience it offers?


Audience:
Who is target audience and how does the advert attempt to persuade this audience to buy the product?

For homework: Complete your answers in detail (at least 300 words per question) and email to post to your Blog before next week's lesson: Friday 11th Feb 2011

A few of you haven't emailed me your Case Study PowerPoint (with all 3 primary texts) make sure you do so by the end of today!

Thursday, February 03, 2011

12B Cross Media Case Study HW - Due 10/02/11

"Audiences are no longer just consumers to text, but prodcuers too"
To what extent is this true of the media products in your case study?


Using the documents that I have emailed to you, and your notes from the lesson

Post on to your Blog


- Your intro paragrapgh (Abstract) to the question (Question 5)

- Your mini question to the next paragraph, that we did at the end of lesson

- Your answer to this mini question (500 words minimum)

Post your answers on your blog and email your essay to nunugur@greenford.ealing.sch.uk by Thursday 10/2/11

Tuesday, February 01, 2011

12C - Work for 1/2/11

Research the concept of Product Placement.
On your blog write a definition for
product placement and give at least 5 examples.

Explore in detail the product placement deals for your case study texts and detail the benefits for the institution and the audience for each. Post all your findings to your blog.

Ensure you have re
searched the following for your 3 primary case study texts. Post all your research to on your blog:

• How are institutions reacting to change in technology?
• How are institutions attempting to reach and engage their audiences?
• What economic issues are behind the construction and distribution of contemporary media texts?

Monday, January 31, 2011

12C - Work for 31/1/11 - Period 3 and 4 + HW



Watch the above advert at least 4 times making notes.

Read this sheet on advertising techniques.

Then answer the following questions in as much detail as possible:


Media Forms:
Which advertising techniques being used?

Representation:
How is gender represented in this advertisement?

Institution:
What is communicated about the Hyundai brand and the experience it offers?

Audience:
Who is target audience and how does the advert attempt to persuade this audience to buy the product?

For homework: Complete your answers in detail (at least 1000 words) and email to lwigley@greenford.ealing.sch.uk by 7/2/11

If you haven't emailed me your case study essay (HW due today) make sure you do so by the end of today!

12B - Work for 31/1/11 - Periods 1 and 2

Ensure that your storyboard, production schedule and script are all completed. Email your production schedule and script to lwigley@greenford.ealing.sch.uk today (31/1/11)

On your blog create character profiles for each of your characters. Include: appearance, dress (what costumes and props will your characters need?), personality, role in your film's narrative.

Update your blogs with all the decisions you have made so far.

Be ready to start shooting your trailer on Thursday 3/2/11.