MIGRAIN: Reading an image

The ability to 'decode' a media text is a critical skill for A Level Media students.

It's vital that you can break a text down into its key conventions (typical features) and explore what effect the different aspects may have on an audience.

You'll find the key notes and media terminology on the lesson slides here. If you didn't do so in the lesson, make notes of the key words and what they refer to - they will be invaluable throughout the A Level Media course.

Your blog tasks are to be completed on Media Blog 1 (exam teacher) and are as follows:

Reading an Image blog tasks

Create a new blogpost called 'Reading an image'.

1) Analyse this RBK 50 Cent advert using the key media language you learned today: denotation, connotation, colour, pose, framing, composition, size, type of shot, subject matter, setting, lighting.

2) Next, analyse a print advert of your choice using the same key words. Make sure you add your chosen print advert using the 'Add image' button in blogger (you can use Google Images to find the advert first).

Remember to put media language in bold or highlight/colour it. Another reminder of the key words:

• Denotation, connotation, colour, pose, framing, composition, size, type of shot, subject matter, setting, lighting.

And always ask yourself key questions: Who do you think is the target audience and what effect will this media product have on that audience? How does it address/attract its audience? What are the deeper meanings or connotations created by the media language choices in the product?

Due date on Google Classroom