To be completed on your blogs by Monday's lesson (period 1, 20.10.08)...
Write up the magazine title and reader profile you created last lesson (that includes key demographic and psychographic features...age, class, attitudes and aspirations).
Create a list of target advertisers (both products and brands) x20.
You have decided that one of these brands should run a promotion (competition) with your magazine.
What will that competition mechanic comprise (what does the reader have to do to enter) and what will the prize be?
You must prepare a ‘pitch’ presentation to the marketing director (300 words) of your chosen product/brand explaining why they should provide you with the given products and what value.
Make sure you consider your target audience in any decisions you make.
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