Watch each media product THREE times. In between viewings, for about five minutes, you should make notes in response to the questions below.
Then you should spend approximately 15 MINUTES answering each question, supporting your answers with evidence from the media product.
Also, don't forget to use the AS Revision Booklet to help you, especially when it comes to knowing which theories/keywords to use for each question.
1. TV Advert: The Gospel According To GHD
- Media Forms: What techniques does the ad use to persuade the audience to purchase the product?
- Representation: How is the gender represented in the ad?
- Media Institution: What issues of regulation and censorship does this ad raise and what does it tell us about the values of the brand?
- Audience: On the basis of this ad, who does the GHD brand appeal to?
2. TV Opening Sequence: BBC's Match of the Day
- Media Forms: What techniques does this opening sequence use to communicate the possible narratives of this programme?
- Media Representations: How are footballers represented in this opening sequence?
- Media Audiences: On the basis of this opening sequence, what target audience would be attracted to regular viewing of this television programme?
- Media Institutions: How does this opening sequence reflect the institutional values of the BBC and its remit to 'inform, educate and entertain'?
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