Before next weeks lesson you must have completed a detailed Case Study PowerPoint for TWO of your primary texts.
For each text you need to include a slide (or two) on -
Audience Profiling (Social Grading, Age, Gender, Psychographics)
Uses and Gratification Theories and how they relate
Audience Theories and how they relate
Institution Information
Cross Media Platform Examples for the text in question
Product Placement - Explore in detail the product placement deals for your case study texts and detail the benefits for the institution and the audience for each
Due 27/1/11
No comments:
Post a Comment